Strategic Alliance (SAFG) | Jun 2011
Topic: Do You Market Like It's 1999?
Presenter: Promod Sharma
Designations: FSA, FCIA
Title: Marketing Actuary
Company Name: Taxevity
How do you get your prospects to pick you over your competitors? How do you stay in touch before and after a sale? How do you create a powerful first impression without even being there?
Your expertise is rarely enough to establish trust and grow your business. Why not market better? Discover simple, inexpensive techniques you can use now.
Learn how to unleash the power of LinkedIn, Twitter, podcasts, YouTube, newsletters and blogs. Find the right medium for your message. Get your questions answered by a fellow advisor who reveals what he's used but doesn't sell any marketing services.
It's time to stop marketing like it's 1999. Or 1989.
Promod has devoted his life to insurance and helping advisors succeed. As Actuary, Individual Insurance for National Life, he designed products for 10 years. For five years at Industrial Alliance Insurance, he helped independent advisors with their top clients and their marketing. Offering products from only one company restricts the options available to your clients. In 2010, Promod joined Taxevity to help advisors unleash the power of insurance for their clients. You'll find more details and testimonials on LinkedIn.
Promod started blogging in 2007 to
He expanded to LinkedIn, podcasts, tweeting and newsletters (Marketing Reflections). The lessons from those experiments form the basis of the presentation.
The presenter will use his own notebook computer and wireless remote. As a precaution, a copy of the presentation will be on a USB flash drive in PowerPoint 2010 format. This allows use of another Windows computer, if necessary.
Please arrange for the following
- projector with VGA input (content is formatted for 1280x800 HD widescreen but works with a conventional 1024x768 projector)
- sound (video is used)
Here is the logo for Taxevity